Platform Card: Simple Fractal

Category: Automation & Integration
Website: https://www.simplefractal.com

Last Updated: June 2025

Overview

Simple Fractal is a process automation consultancy and integration partner focused exclusively on the ABA industry. They build customized automations using technologies like RPA (Robotic Process Automation) to streamline administrative, billing, and HR workflows.

In addition to custom automation services, Simple Fractal offers pre-built modules for common ABA workflows and has developed integration bridges across many leading platforms. They are known for their hands-on support, engineering-first culture, and ability to address nuanced operational problems across ABA providers.

Key Capabilities

RPA-enabled automation of intake, billing, HR, and compliance workflows
Custom integration between disparate systems (e.g., PM + HR, Clinical + RCM)
Prebuilt automation templates for common ABA use cases
Dedicated client engineering teams
Support for HIPAA-compliant automation

SCUBA Signals (as of May 2025)

# US Staff: 22
# Open Jobs: 0
# Top 35 Logos: 7
Capterra Score: N/A
Last Investment: None
ABA Primary Focus: No (but serves many ABA clients)
Also a Provider? No

Recent Developments

Expanded use of time-tracking automation and reconciliation for payroll workflows
Increased interest from midsize and large ABA organizations struggling with integration gaps
Received a 2024 KLAS Emerging Technology Spotlight award for ABA automation solutions

Notable Differentiators

Solely focused on process automation and system integration—does not offer its own PM or clinical software
Known for engineering-led implementations with minimal reliance on off-the-shelf connectors
SOC 2 certified, ensuring secure and compliant handling of client data

Integration & Interoperability

Simple Fractal works across systems including CentralReach, Workday, Salesforce, BambooHR, Paylocity, and more. Their automations bridge platforms that otherwise lack native integrations and can support event-driven triggers, file-based processing, and form auto-completion.

Ideal Use Case

Organizations with multiple siloed systems or labor-intensive workflows that are not adequately supported by their current software platforms. Particularly well suited for large multi-state providers or enterprise PE-backed ABA organizations.

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