Platform Card - Simple Fractal
Custom automation and data infrastructure partner for ABA and healthcare providers.
Most recent review: December 2025
Simple Fractal is a technology services and infrastructure platform focused on building custom automation, data pipelines, and operational systems for ABA and healthcare organizations. Rather than offering a productized practice management or analytics tool, Simple Fractal delivers bespoke solutions designed around each organization’s existing platforms, workflows, and scale constraints.
The company is most often engaged when off-the-shelf software cannot adequately address operational complexity, data fragmentation, or high-volume administrative workflows.
What the Platform Does
Simple Fractal designs and implements custom automation and data infrastructure across areas such as intake, scheduling coordination, authorizations, claims workflows, reporting, and cross-system integration. Its work typically involves ingesting data from multiple source systems, transforming it into usable formats, and orchestrating processes that would otherwise require significant manual effort.
The platform is most relevant for mid-to-large providers with complex operations, unique workflows, or scale-driven challenges that cannot be solved through configuration of existing vendor tools alone.
Where It Fits in the ABA Stack
Primary domain
Data, Analytics & Orchestration
Related domains
Revenue Cycle & Payor Infrastructure
Scheduling & Service Delivery
Practice Management (integration layer)
Simple Fractal is not a practice management system or a turnkey SaaS product. Its role is to extend and connect existing platforms through custom-built automation and data architecture, acting as an infrastructure layer rather than a system of record.
Coverage on MissionViewpoint
Simple Fractal appears in MissionViewpoint analysis related to automation strategy, data warehousing, integration limitations of PM platforms, and the role of custom infrastructure in scaling ABA organizations.
→ View all MissionViewpoint coverage related to Simple Fractal
Coverage may expand over time as additional analysis is published.
Disclosure
Coverage related to this platform on MissionViewpoint is editorial in nature unless otherwise disclosed.
