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SCUBA Platform Metrics

SCUBA stands for Scott’s Completely Unscientific Behaviorist Assessment—a lightly irreverent, yet informative lens on the evolving ABA platform landscape. This page provides background on the methodology, context for interpreting results, and the latest monthly findings.

📊 About the SCUBA Platform Metrics

The SCUBA dataset captures signals of platform traction and investment across the ABA technology ecosystem. But as always, no single metric tells the whole story.

  • Team size, once a strong signal of scale, now varies widely as modern tools boost productivity.
  • Growth in client-facing roles (implementation, support, customer success) still indicates market expansion and platform maturity.
  • Global team presence matters. Vendors like Hi Rasmus and Lumary deploy large international teams to support U.S. operations—not always visible in domestic LinkedIn counts.

Additional context comes from:

  • Capterra Scores → Reflect customer satisfaction and product maturity.
  • Recent Investment → Signals investor confidence and go-to-market momentum.
  • Tech vs. Provider Hybrid Models → Some platforms serve as both vendors and care providers, shaping strategy and scale.
  • Top 35 Provider Logos → Perhaps the most important proxy for platform traction.

📈 May 2025 SCUBA Platform Update

🔍 Post-CASP Clarity and Continued Platform Segmentation

This month’s update reflects trends and takeaways following CASP 2025:

✅ New Investment: Passage Health

Passage closed a new round and continues positioning itself as infrastructure for scalable ABA operations. Their recent focus on clinical phenotyping hints at a broader strategy: marrying operational workflows with personalized care delivery.

✅ Brellium Raises Capital, Leans into Compliance

Brellium raised funding in April and is doubling down on compliance automation. Its lightweight, auditing-focused approach resonates with providers scaling quickly but cautiously.

✅ Boost Highlights CASP Engagement

Boost emphasized its CASP presence to reach providers managing 100+ BTs. Its message: automate operations without losing compliance.

✅ Platform Milestones & Partnerships

  • RethinkFirst brought on a new Chief Product Officer, CTO, and AI Lead.
  • AlohaABA integrated with Ensora Health (formerly Therapy Brands), expanding billing interoperability.
  • Hi Rasmus + Lumary landed a joint win with Behavioral Framework (Top 50 provider).
  • Lumary launched a new RCM service.
  • Theralytics unveiled AI-assisted session notes.
  • Hipp Health spotlighted a one-day data conversion.

✅ Refreshed Platform Data

Staffing levels and open roles have been updated. SCUBA continues to track:

  • U.S. headcount
  • Open job postings
  • Top 35 provider traction
  • Platform funding
  • ABA-centric commercial focus

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